The State of Higher Ed Websites with The Chronicle of Higher Education - April 23rd at 11am PT | Register for Webinar
The State of Higher Ed Websites with The Chronicle of Higher Education - April 23rd at 11am PT | Register for Webinar
Hosted by: SearchStax and The Chronicle of Higher Education

The State of Higher Education Websites

Key Challenges, AI’s Role & Content Discovery Solutions

what you’ll learn

Why this Research matters

Marketing and digital professionals in higher education face a critical challenge: how to create a website experience that delivers the right content to the right people—driving discovery, enrollment and retention. Attend this event to get early access to the full report!

You’ll Learn From

Jeff Dillon

Jeff Dillon

Higher Education Digital Strategist SearchStax

Jeff has more than 20 years of leadership experience in the higher education technology sector with expertise in search engines, artificial intelligence, digital experience platforms, personalization strategies and communication tools.

Corey Reed

Corey Reed

Director of Web Management Texas Christian University

Corey Reed is the Director of Website Management at Texas Christian University. Corey focuses on increasing website usability, accessibility and search engine visibility of website content in order for current and prospective students to find what they are looking for.

Ronald Barba

Ronald Barba

Sr. Manager, Branded Editorial The Chronicle of Higher Education

Ronald Barba is the Senior Manager for Branded Editorial at The Chronicle of Higher Education, serving as lead editor and creative director for the Chronicle Studio. For many years, he was a tech and business journalist covering developments in nascent tech ecosystems.

Report Findings Sneak Peek

19%

A significant majority of respondents believe improvements to their overall site experience will impact key student success metrics, but only 19% believe they’re delivering a great website experience today.

Onsite search ranks among the top 3 most important features for higher ed website experiences, yet 50% of respondents recognize that their search frustrates users with irrelevant or outdated results.

50%

72% of respondents plan to advocate for more AI tools to improve their website experiences in the next two years

72%

Despite a lack of AI maturity across higher ed institutions, 72% of respondents plan to advocate for more AI tools to improve their website experiences in the next two years.

The Chronicle of Higher-Education

About the Chronicle of Higher Education

The Chronicle of Higher Education is academe’s most trusted resource for independent journalism, career development, and forward-looking intelligence. Since its founding in 1966, The Chronicle has grown to serve millions of educators, administrators, researchers, and policymakers who rely on its insights to lead, teach, learn, and innovate. The Chronicle’s independent newsroom – the nation’s largest dedicated to covering colleges and universities – is home to award-winning journalists and data analysts with a passion for serving audiences with indispensable news and actionable insights on issues that matter.