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The Search Experience Blog

Articles, Tips and News to Enhance Search Experience

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Designing Smarter Search Experiences with Practical AI

At SearchStax, we believe AI should be practical - enhancing human decision-making rather than replacing it. We’ve seen firsthand how businesses struggle with AI that overpromises and underdelivers, often lacking the...

Site Search

8 min. read

How TCU Transformed Site Search to Meet the Needs of Today’s Students, and Why It Matters for Higher Ed Marketers

In higher education, every touchpoint with prospective and current students matters. For Texas Christian University (TCU), the realization that their website search...

Site Search

4 min. read

4 Signs Your Higher Ed Website Isn’t Ready for AI (And What to Do About It)

AI is transforming how websites work, and many colleges are eager to add AI-powered search and chatbots to their digital toolbox. It's...

Site Search

6 min. read

Connecting with the Digital Patient of Tomorrow: Practical Strategies for Healthcare Leaders

Hospital and healthcare networks are facing an important question: how much of the patient care experience happens in-person vs online?...

Site Search

5 min. read

How Digital Marketers Are Using Site Search to Reshape the Future of Healthcare

When patients can’t find the information they need on your website, they’ll turn to Google, WebMD or even a competing healthcare provider....

Site Search

7 min. read

The Death of Website Navigation: Why Marketers Need to Rethink How Visitors Find Content

Traditional website navigation is fading. Learn why visitors prefer onsite search, AI recommendations and dynamic content–and how marketers need to adapt....

Site Search

5 min. read

3 Reasons Site Search Should Lead Your Higher Ed Web Redesign

Intelligent site search is so much more than just information discovery. From insights to personalization, its benefits are vast, yet it’s rarely...

The Search Experience Blog

Designing Smarter Search Experiences with Practical AI

How TCU Transformed Site Search to Meet the Needs of Today’s Students, and Why It Matters for Higher Ed Marketers

4 Signs Your Higher Ed Website Isn’t Ready for AI (And What to Do About It)

Connecting with the Digital Patient of Tomorrow: Practical Strategies for Healthcare Leaders

How Digital Marketers Are Using Site Search to Reshape the Future of Healthcare

The Death of Website Navigation: Why Marketers Need to Rethink How Visitors Find Content

3 Reasons Site Search Should Lead Your Higher Ed Web Redesign

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